In a future where cars drive themselves, how does a company like BMW, which engineers ‘The Ultimate Driving Machine’ stay relevant? Embrace change even if it challenges company tradition, advises Salim Ismail of Singularity University.
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In a future where cars drive themselves, how does a company like BMW, which engineers ‘The Ultimate Driving Machine’ stay relevant? Embrace change even if it challenges company tradition, advises Salim Ismail of Singularity University.
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